7 Best Shopify Alternatives You Need to Know

Sure, Shopify’s got its perks for online stores.

But, maybe it’s not quite hitting the spot for you. If you find it pricey, you might be eyeing alternatives like Wix or Squarespace.

Online selling is personal, and there’s no single perfect solution. So I think it’s smart to play around with different options to see what suits you best.

Shopify’s got some cool stuff for online stores, but it’s not perfect.

I’m guessing you’re here because it’s a bit too expensive, didn’t have what you needed, or the customer service wasn’t up to scratch.

Whatever it was, you’re looking for something different.

You’re in the right place for that!

Let’s take a look at the best Shopify alternatives, with all the good and not-so-good points, including what they cost. This way, you can pick the best one for your online store. So, without further delay, let’s get started…

Let’s start talking about Shopify and why you might be looking for something else.

So, what’s Shopify?

What Is Shopify?

Shopify is an online service that lets you set up and run your own store on the Internet. It’s pretty easy to use and comes with lots of tools to help businesses big and small get bigger. Plus, you can sell everything through your online website, physical store, or even social media with Shopify.

With 29% of the US e-commerce software market share, Shopify’s got some serious game. But, it’s got some competition too, like WooCommerce and Wix.

Shopify’s got different plans for different needs:

  • Starter: $5 a month
  • Basic: $29 a month
  • Shopify: $79 a month
  • Advanced: $299 a month
  • Shopify Plus: starts at $2,000 a month for the big players

The main thing separating Shopify and Shopify Plus is the features, support, and how much it’ll cost you.

Now, I can understand why might you want to look elsewhere.

Well, Shopify can get expensive, especially if you want to go beyond the basics or have a bunch of team members. They also charge extra if you use payment options outside of their own. If any of this makes you think twice about Shopify, then you’re probably on the hunt for a different option – Shopify alternatives.

Best Shopify alternatives

Ready? Let’s dive in!


If you are looking for a Shopify alternative, Ecwid could be your ticket. If you’ve got a site up and running, Ecwid hooks up to it, making it ready to sell stuff without starting from zero. Pretty cool, right?

I love that Ecwid’s a breeze to use.

It’s like Shopify but even simpler. Just plug in the Ecwid plugin with your current website builder and bam – you’re set to sell.

You can add bits and pieces with plugins to make it just right for you. And it’s got a bunch of ways to get paid, which is always a plus.

Let’s talk pricing.

Ecwid’s got a free version, but it’s pretty basic.

Want more bells and whistles?

The price tags for the fancier stuff kick off at about $15 a month. Sign up for a year, and you’ll even snag a discount.

Running an agency? They’ve got a white-label thing too.

The cool parts? No fees on what you sell, a big thumbs up for selling digital goods, and you can even reach customers on social media and places like eBay.

The not-so-cool parts?

It won’t figure out shipping costs for you, there’s a cap on how many products you can sell, and if you want a POS system, you’ll need to grab an extra app.

Here’s the price:

  • Free plan
  • Venture: $15/month
  • Business: $35/month
  • Unlimited: $99/month

So, if Ecwid sounds good to you, it might just be the Shopify alternative you’re after.


WooCommerce is like a building block for your website, not a whole toy set.

But guess what?

It’s still a big deal in the online store world. It works with WordPress, which is super popular for making websites, with thousands of them out there.

This no-cost Shopify alternative is really cool because you can change it however you want. It’s perfect for you if you’ve got a WordPress site and you’re okay with a bit of tech stuff. And it’s totally free – no paid plans at all!

If your store’s on WordPress, popping in the WooCommerce plugin is a smart move. It’s not just about selling stuff; it’s also free to start with.

For WordPress fans ready to set up shop, WooCommerce is a solid pick. It’s one of the most reliable plugins for WordPress, making it easy to add selling features to your site. Plus, it’s open-source, which is different from other online store tools that play nice with WordPress.

With WooCommerce, you call the shots on how your store looks and works, and you can add more cool stuff with extra coding and plugins. It can even help you keep an eye on who’s leaving their shopping carts behind.

Let’s talk about what you pay for it.

You don’t need to pay to download WooCommerce – it’s open-source, remember? But you’ll need to sort out your own hosting and some other tools to make your site shine.

The great stuff?

  • You’ve got thousands of plugins and integrations to play with.
  • It’s built on WordPress.
  • It grows with your business.

The not-so-great stuff?

  • Just one ready-made theme to make your own.
  • You’ve got to find your own security features.
  • It’s a bit more techy compared to Shopify.


PrestaShop is another freebie that’s packed with features. It’s cool because you can choose to use their hosting service or do it yourself. Sure, you’ll buy add-ons, but starting off doesn’t cost a dime. It’s definitely in the ring with Shopify.

It’s a bit like WooCommerce, letting you plug in extras for stuff like Google Analytics, eBay, Amazon, and more. But here’s the kicker: you don’t need a WordPress site to get PrestaShop going – it plays nice with other website builders too.

Since it’s open-source, if you’re good with code, you can make your shop look and do whatever you want. Keep in mind, that you’ve got to handle your own hosting, security, and following the rules online. And while the tool’s free, things like web hosting, expert help, and secure checkout (that’s SSL) are on you.

But if you know a bit about coding, PrestaShop might be right up your alley.

With PrestaShop, you’re the boss of your online shop. You’ll manage products, orders, cards, shipping, and customers all in one spot.

This is a free option that helps your business grow, like setting up cool marketing campaigns and selling worldwide in different languages and currencies.

For costs, PrestaShop is a winner because it’s free to use.

No monthly fees—just a powerful store without the price tag. Just remember, you’re on the hook for things like hosting and security.

Here’s the good stuff:

  • Totally free open-source platform.
  • Loads of ways to make it yours.
  • Easy start for newbies.
  • You can use it with just a little tech know-how.
  • Supports lots of currencies and languages.
  • You pick your hosting service.

And the not-so-great:

  • You’re on your own for hosting and back-end stuff.
  • It’s not the most scalable.
  • You won’t have customer support to call on.


Wix is a cool website builder that’s a lot like Shopify and takes care of all the tricky tech stuff for you. It isn’t super fancy, and it doesn’t buddy up with as many WordPress plugins, but it’s got a friendly price tag. It’s a win for small businesses or if you’re watching your wallet. Plus, Wix lets you build your site with a simple drag-and-drop builder setup.

There are some costs to think about with Wix, but, you get a free SSL certificate to keep your site safe, which is nice for saving a bit of money.

Now, pricing-wise, Wix is pretty kind to your budget. It starts free for basic stuff, but if you’re ready to sell, you’ll look at the Business Basic plan from $23 a month. If you want all the bells and whistles, they’ve got a VIP option too.

Wix isn’t just for online shops; you can create any kind of website with it. It’s cloud-based, which is great for search engines, and has tools to help your site do well. You can even start a blog or build your brand with Wix.

The good stuff:

  • A free domain with any paid plan.
  • Free SSL for security and no extra fees for using different payment methods.
  • Tons of design options and secure ways to pay for your customers.
  • Free start with options to grow.
  • Cool features to keep customers coming back, like special deals.

The less good stuff:

  • It’s got only the basics for carts and shipping.
  • Not much in the way of fancy reports.
  • Point of Sale is a no-go unless you’re in the US and use Wix’s gear.
  • Just the basics for online selling.
  • If you want to move your data, it can be a bit of a headache.


BigCommerce is a big name in the online store game, offering all the standard stuff plus some cool extras. For $29.95 a month, you get a solid Shopify alternative that’s great for bigger businesses.

It’s a top pick in the SaaS world for creating custom websites.

With BigCommerce, you get a bunch of neat templates to start with. Just sign up, pay a monthly fee, and you’ve got a super website builder.

This builder is awesome because it gives you tons of options to work with, helps your store show up in searches, and gives you lots of ways for customers to check out.

The tricky part?

There’s no way to update your store from your phone yet, and no RSS feeds.

BigCommerce is all about giving you the tools to make your online shop shine. You can tweak your store to make it look amazing and run smoothly.

Let’s talk price tags:

BigCommerce’s plans start at $29.95 a month, which seems fair for all the features you get. The pricier plans start at $79.95 and go up to $299.95 a month. If you’re looking for something tailor-made, they’ve got an Enterprise option you can get a quote for.

Here’s why you might like it:

  • You can make your store easy to find on the web with customizable web addresses and
  • other neat features.
  • Tons of themes to make your store look just right.
  • It even has a blog built right in.
  • It’s got visual tools to make building your store a breeze.
  • You can forget about transaction fees.
  • Enjoy unlimited space, endless bandwidth, and lots of product choices.
  • A big collection of free apps.
  • Options for customers to review and rate products.
  • Great for selling more by suggesting additional items.

But keep in mind:

  • The pricing can be a bit tricky to figure out.
  • The theme selection isn’t the biggest out there.
  • It doesn’t load as fast as Shopify.
  • Setting things up might take some effort.
  • The mobile app could be better I think.


Weebly‘s a good pick if you want an easy-to-use site builder. It’s kinder to your wallet than Shopify. It doesn’t pack as many features, but it’s easier on the pocket, especially if funds are tight.

Weebly is super user-friendly, right from the start.

It’s a breeze for creating websites, with all the basics like social media add-ons, tracking your site’s visitors, and taking payments.

It’s one of the more budget-friendly choices out there, making Weebly a solid pick for any business that’s just stepping into the online world. If you want to keep things simple and start selling fast, Weebly’s worth a look. Plus, they have a free trial, so you can give it a shot before putting down any cash.

Now, about the cost:

Weebly’s got a free version for just the essentials.

Their paid plans start at $9 a month, where you can use your own domain name. For $16 a month, you get more business tools. And for an online store, there’s a $ 29-a-month plan. The more you pay, the more features you get.

Overall, it’s a top choice for beginners who aren’t looking to spend much. You can build a pretty good website without breaking the bank, and get started for free. It’s simple to use, so you can get your site up and running in no time.

Here’s why you might like it:

  • Perfect for newbies with its straightforward design.
  • A bunch of cool themes that work on any device.
  • A whole lot of apps to play with.
  • You can work on it with your team and even set up member areas.
  • Easy on the budget with a free option to start.

But here’s the downsides to keep in mind:

  • The checkout process could be better.
  • Might not be the best for selling worldwide.


OpenCart is a no-cost option for people just starting out or small businesses. It’s totally open-source, which means it’s free to download and update.

You’ll find built-in SEO options to help people find your store online, lots of add-ons, and a huge marketplace with over 13,000 ways to make your shop do more. OpenCart lets you pick from multiple ways to get paid and ship out your products, and it makes handling taxes and your products a breeze.

And the best part? It’s free.

Here’s what’s great about it:

  • It’s super reliable.
  • There’s a big community to help you out and lots of guides.
  • You get a whole bunch of tools and extras to play with.
  • But, there are a couple of downsides:
  • Some people find it hard to get help when they need it.
  • It might take you a bit to learn how it all works.


I must say that Shopify is great. But, sometimes you need something different. Maybe you’ve grown too big for it, or you just want more control.

If you’ve got a WordPress site, WooCommerce is a solid pick. For a growing business,
BigCommerce is a top choice that’s a lot like Shopify. These platforms are popular around the globe, so you’re likely to find one that fits what you need.

Don’t just hunt for the “best” or “worst” Shopify alternatives.

Think about what your shop needs, what you can do, and your budget. Keep these in mind, and picking the right platform will be easy.

And, if you are looking for free alternatives, let me tell you that none of the alternatives to Shopify are totally free. WooCommerce and PrestaShop don’t cost anything to use, but you will need to pay for web hosting. You might also need to spend on extra plug-ins, modules, or designs. Wix lets you build a website for free, but you need to grab an eCommerce plan to actually sell anything online.

Every eCommerce platform has strengths and weaknesses.

But, they all offer the basics for online selling. The right choice really depends on what’s special about your business.

Surya Biswas

Surya Biswas is the author and founder of Nichepursue. Here, Surya discusses E-Commerce, Marketing, Blogging, and Making Money. Surya makes a full-time income from blogging and affiliate marketing.

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